Global rebrand for Smirnoff in 2019 with 72&Sunny NYC.
Role: Freelance Art Director
Serena Williams hears her critics loud and clear. She's just not listening. This double page print ad ran in the New York Times on the morning of the 2018 Oscars.
Role: Creative Director
In the summer of 2014 this print ad ran on the 30th anniversary of Joan Benoit’s trailblazing Olympic marathon run. The first female gold medalist over 26.2 miles inspired a generation of female distance runners to follow in her footsteps. Role: Creative Director & Art Director.
108 long years of waiting for a Chicago Cubs World Series win. The perennial loveable losers always had 'maybe next year' to hold onto. But not the class of 2016.
Posted around Wrigley Field stadium this outdoor campaign began as a simple rallying cry for the Cubs to consign history to the history books and evolved as the seven game series with the Cleveland Indians unfolded. After each game the billboards reacted with a tactical message according to what had played out that night.
Role: Creative Director
Kids living in the neighborhoods of the South and West side of Chicago face many challenges everyday. This outdoor and transit campaign featuring local Chicago kids celebrates the power of sport to build confidence, purpose and a sense of belonging. While providing Nike a bold voice and look in the city.
Role: Creative Director
A vodka from a less ordinary country made with less ordinary ingredients for people who like to live life in a less ordinary way. Kippis!